Calibre Consulting tips

The Freemium Controversy

The Freemium Controversy What is freemium? The practice has existed since the 1980s, but the word itself has been around since 2006. It’s a mashup of ‘free’ and ‘premium’, which refers to an app (or service) that is free to download, but includes in-app monetization via progress incentives or premium content. There are different kinds

The Freemium Controversy Read More »

Blockchain – A bigger disruptor than the internet

Blockchain – A bigger disruptor than the internet As stated by University of Calgary, Blockchain is, quite simply, a chain of blocks that contain information. It was originally identified in 1991 as a way to timestamp digital documents to prevent backdating – similar to a notary authorizing a physical document. Blockchain remained relatively unused until 2009

Blockchain – A bigger disruptor than the internet Read More »