Calgary studio · Web development

Stunning Calgary web development,
built on functionality.

Sales engine. Lead qualifier. Content hub. Customer portal. Pick the role your business needs. We build the site to play it. Calgary studio, in-house team, fixed-fee.

★★★★★ 4.9 across 49 reviews · Clutch · Bark · Google · BBB
On the record

What clients say.

15 verified Clutch reviews. 4.9★ average. Named clients. Shipped work. The list keeps coming.

★★★★★ 5.0
"Their work surpassed my expectations; the software looks great and runs well."
Steven Hicks · Founder, Simple Success Fitness
Clutch · Custom Web App for Online Fitness Coaching
★★★★★ 5.0
"They have shown much patience and creativity in keeping the project moving."
Scott Remillard · Owner & Operator, Refreshing Painters
Clutch · Proposal Tool for Painting Company
★★★★☆ 4.5
"They work fast using established programming methodologies and don't waste time."
Jacob Ruiz · Operations Manager, Daystar Mechanical
Clutch · Software for HVAC Company
★★★★★ 5.0
"Everything that we've asked for has been provided and accomplished."
Gerald Paul · Co-Owner, Brige
Clutch · Custom Software for Online App · Financial Services
★★★★★ 5.0
"Calibre Consulting has taken the time to do extra steps to make my UGC product work."
AJ Weinberg · Founder, Live Launch
Clutch · Software & Web Development for Marketing Co.
★★★★★ 5.0
"We were on the same page from day one — and it showed."
President · Safety Training Company
Clutch · Safety Program Software · Business Services
★★★★☆ 4.5
"The team uses a very structured, project-oriented approach."
Marty Plante · President, Top Level Developments
Clutch · Software Development for Energy Company
★★★★★ 5.0
"After discussing our requirements and budget constraints clearly, the team lead offered us reasonable options."
Partner · Alira Solutions
Clutch · Payment Gateway Integration
★★★★★ 5.0
"We're on the same page. Our visions align, and they understand what we want."
Owner · Online Grocery Delivery Company
Clutch · Web Design & Development · Retail
★★★★☆ 4.5
"They are willing to look for solutions to achieve our changing goals as we gained more clarity on our deliverables."
President · Recycling Company
Clutch · Mobile App Dev
★★★★★ 5.0
"The team at Calibre provided options, found solutions and was always available when needed. Friendly, patient and a pleasure to work with."
Verified client
DesignRush profile
15 verified Clutch reviews · 4.9★ average · all real, all sourced · see all on Clutch →
Selected work

Recent Alberta builds.

Capabilities

If your site needs it,
we build it.

20 capabilities we ship on Calgary builds in production. Tap a row to see what we'd put on yours.

Calgary Tower · 191 m · 1968
Custom 3D · WebGL

Custom 3D,
built into your site.

The Calgary Tower above renders live in your browser. Not a video file. We use the same engine for product configurators, custom hero scenes, and any visual that needs to do more than decorate.

Drag to spin

  • Hero scenes that hold attention
  • Configurators that close the sale
  • Brand-grade motion, no template
  • 60fps on mid-tier mobile
Search visibility

Search has three layers now. Each one needs its own optimization.

Search isn't only Google's blue links anymore. AI chats and AI-generated overviews now appear in a growing share of buyer searches, and each layer responds to a different kind of content.

SEO

Search engine optimization

The technical and content work that gets a page to rank in Google's traditional results. Schema markup, sitemaps, canonicals, internal linking, page speed, and content matched to search intent.

For most queries with commercial intent, the top three blue-link results still take the majority of the clicks. Page one is where the volume is.

AEO

Answer engine optimization

Structuring a site so AI chatbots can quote it as the source for answers. Clear factual statements, structured data, and content laid out the way AI parsers expect to read it.

ChatGPT, Claude, and Perplexity now handle research queries that used to start in Google. If a chatbot answers a buyer's question by citing a competitor, the buyer never reaches your site.

GEO

Generative engine optimization

Optimizing for citation inside AI-generated search results: Google AI Overviews, Perplexity citations, Bing Copilot. Related to AEO but focused on the snippet-style summaries that appear at the top of search results.

AI overviews already appear above the blue links for many queries. Getting cited inside one places the brand above the traditional first result.

Google Bing ChatGPT Perplexity Claude Bing Copilot Google AI Overviews Gemini
Who we work with

Four shapes of buyer.
Find yours.

🛠️

Service businesses

Trades, clinics, consultants. Booking widget + lead capture + clear pricing.

🛍️

DTC brands

Calgary Shopify developer work. Custom theme, Shopify Plus, integration-aware, ERP-ready.

🏢

B2B / wholesale

Tier pricing, dealer portal, custom checkout, ERP integration.

📍

Multi-location

Franchise, retail chain, professional groups. Store locator + regional content.

Build your scope

See what your build actually costs.

Custom web development in Calgary. Pick the pieces you need and the total updates live. It's an estimate, not a quote. Final scope, price, and timeline are confirmed on the call.

Included on every project
  • Design system + base components
  • Hosting setup + SSL + DNS
  • LCP < 2s · INP < 200ms · CLS < 0.05
  • WCAG 2.1 AA accessibility
  • Semantic HTML + JSON-LD + sitemap
12–18 hours $780–$1,170
Free 14-day post-launch hypercare on every build. We fix anything that breaks, free. No retainer required.

Pages

5
Each page is built from the shared design system. Set the count for your build.

Content + CMS

Conversion + capture

Trust + social proof

Search + discovery

Commerce

Member / portal

Analytics + optimization

Compliance + privacy

Brand + motion

Integrations

0 items $1,500 Details ↓
Lead capture & gated content

Turn traffic into leads you can call.

We build the full lead-capture flow on your Calgary website. From the popup that catches the right visitor at the right moment, to the file they download, to the CRM record your sales team sees five seconds later.

  • Smart popups that convert
  • Gated content downloads
  • Exit-intent recovery
  • Dual-file delivery
  • Direct-to-CRM routing
Free for AI builders

Give your AI agent
the SEO playbook.

Your AI starts shipping sites that rank in Google AND get cited by ChatGPT. The 80-point standard as two agent-ready files, free. Drop both into ChatGPT or Claude and tell your agent to follow them.

Free · No credit card · 80 KB of working SEO

What we build for clients · Lead magnets

Lead magnets we built.
We'll build yours too.

Take one home, or hire us to build the one your buyers actually want.

For business owners

The 12 Things Every Business Website Must Have

Non-technical checklist. Open your site, grade it out of 12. If you score below 8, the site is costing you money.

9-page PDF · instant download
For developers + marketers

The SEO-Ready Website Checklist (80 points)

The technical standard a site has to hit before launch. Discovery, crawling, rendering, indexing, schema, Core Web Vitals. The full list.

80 points · PDF · instant download
For performance marketers

The Tracking Pixel & Conversion Setup Guide

GTM, GA4, Meta CAPI, Google Ads, LinkedIn, TikTok, server-side tracking. The complete pixel install most SMBs do wrong.

13-page PDF · instant download
Want a lead magnet like these built for your business? Book the 20-min call →
Book the call

Schedule a 30-min call.

Tell us what you're trying to build. We'll tell you what we'd do, what it costs, how long it takes. You leave the call with a real plan.

Or call direct: +1 403-980-8880

Email: info@calibreconsulting.ca

The studio

Meet the founder.

Kuljeet founded Calibre in 2014, after 18 years of building systems for other companies. She takes scoping calls and writes code on the team that ships the build.

Calibre is built around hands-on communication. The engineer working on your site is the same person answering your messages, usually the same day. There is no project manager filtering questions, and no ticket queue between you and the work. For builds where requirements evolve as the work goes, that close communication is what makes the partnership work.

Calibre Consulting Corp.
Smart Executive Centre
1925 18 Ave NE, Calgary, AB T2E 7T8
+1 403-980-8880 · info@calibreconsulting.ca
Mon–Fri · 9:00–17:00 MT
Book the scoping call
Frequently asked

The questions buyers ask before signing.

Do you only work with Shopify?

No. Shopify is the most common, but we also build on WordPress, Squarespace, Wix, Odoo, and custom React stacks. The platform fits the project, not the other way around.

Can you integrate our storefront with our existing ERP?

Yes. Most Shopify-to-ERP integrations for Odoo, NetSuite, QuickBooks Online, and SAP B1 use existing connector patterns. SAP S/4, legacy on-prem systems, and proprietary platforms need custom work. We walk you through which bucket your situation falls into during the scoping call.

Do you do brand identity, logo, or visual identity work?

It is not our specialty, but we are open to doing it. For brand work that touches the website (color, typography, illustration style, motion), it is part of every build. For standalone brand identity work (logo design, brand books, packaging), we will take it on if you want a single team for the whole project, or refer you to a brand-focused studio if you would rather work with a specialist.

How do you handle SEO, AEO, and GEO?

We cover all three layers as part of every build. Traditional SEO (schema markup, sitemaps, canonicals, semantic HTML, performance budgets, internal linking) gets a page ranking in Google's blue links. AEO (Answer Engine Optimization) structures the content so AI chatbots like ChatGPT, Claude, and Perplexity can quote it. GEO (Generative Engine Optimization) targets citation in AI-generated search summaries like Google AI Overviews and Bing Copilot. For ongoing content SEO or link-building campaigns, we refer to specialist agencies.

What about ongoing maintenance?

Maintenance is treated as its own project, not a retainer bolted onto the build. It gets a separate scoping call and a separate quote, billed by the hour at our standard rate, scoped and quoted per project. A small marketing site might need a few hours a month for content updates and performance checks. An active storefront with regular feature work runs higher and is scoped like any other engagement.

Do you write copy?

Yes. We write the copy for every section we build, including page headlines, body copy, microcopy, error messages, and transactional emails. If you have an existing copywriter or strong opinions about the brand voice, we work from your direction. Otherwise we draft and you edit.

Can we host the site ourselves?

Yes. We deploy to your infrastructure (Cloudflare Pages, Netlify, AWS, or Shopify's own infrastructure for Shopify themes). No proprietary hosting platform. You own where the site lives.

How fast can you start?

As soon as the contract is signed. Discovery starts the same week and the build calendar moves to fit the new project. We cap active builds at 4 at a time so the founder can stay on every project.